From its beginnings in 1997 Aurum Wines has been committed to an environmentally aware philosophy. Aurum are constantly seeking new ways to improve vineyard and winery practices to ensure an environmentally sustainable business. They believe they have a moral obligation to preserve the rural environment. Aurum believe a continued focus on good environmental management is positive not only from a sustainability and good business point of view but will also help them create better wines. They value the soil in which our vines flourish and strive to preserve the environment in and around our vineyard, minimizing environmental impacts wherever possible. This comes via Biogro Organic NZ certification. Organics is the defining philosophy of the vineyard management practice. Aurum have adopted organic methods as part of their overall goal of achieving continuous improvements in the sustainability of their vineyard operations.
The glacial gravels, sands and silts of the Cromwell Valley are particularly suited to growing grape vines because of their low fertility and high mineral content. Brook Lawrence, as well as being one of the winemakers, is also the viticulturalist and his canopy management regime includes shoot thinning and positioning, bunch thinning and ultimately hand harvesting. Soil organic matter is increased yearly by the use of mulching and return of composted winery waste. Biodiversity is encouraged in a largely monoculture by growing plants in the vineyard to attract beneficial insects and developing native plantings around the property.